Have you ever wondered how your website stacks up against the biggest real estate rock stars in the country? Well, wonder no more. In this updated article, we ranked the real estate agent websites of the top agents 25 (by volume) in the country, as compiled on the Real Trends 500. We also give you the best tools and resources to build or improve your website in 2023.
Our Top Picks for the Best Real Estate Agent Websites for 2023
After weighing our own subjective preferences for layout and design with more objective quality measures like page loading speed and domain authority, we came up with our top picks for the best real estate agent websites for 2023.
Best Layout & Design: Tim Allen Properties
Of all the real estate agent websites we tested, we thought Tim Allen’s had the best overall layout and design. The site is a perfect example of just how crucial choosing the right font is for your website. We might be a little biased though, since we just chose this font for Real Tactics Pro.
Almost every site we looked at had lush drone videos, but the font choices never quite worked as well as this site. Tim Allen’s site perfectly meshes stunning visuals with great typography, which is why it took the top spot again this year.
1st Runner-up: Chris Cortazzo
Since we had a harder time choosing the best layout and design this year, we decided to include not one, but two runners-up in this category. The layout, fonts, and imagery on Chris Cortazzo’s site not only mesh perfectly with one another, but it’s hard to imagine any other choices working as well for the luxury Malibu homes Chris sells.
The art deco font choice for his brand was the icing on the cake. Too many real estate websites are using the same old serif font that everyone else seems to have picked a few years ago. It’s refreshing to see bolder choices like this. We expect to see more web designers using art deco fonts this year. Or we hope they do, at least!
2nd Runner-up: Jade Mills
Jade’s site has the same flawless layout and design as Chris Cortazzo and Tim Allen’s, but with a slightly different aesthetic. Both scream luxury, but in different ways. Like Chris Cortazzo’s site, this one also uses an elegant art deco font to great effect.
Which one do you think is better? Let us know in the comments.
Best Personal Branding Website: Darlene Streit
While personal branding is not technically part of website design, the imagery an agent chooses to represent themselves and their personal brand play a significant role in great web design. While most sites went with lush drone videos of beaches and mansions, Darlene Streit chose to use professionally shot videos of herself chatting with a client and walking in a neighborhood she works in. Agents are selling their personal brand, not houses—a crucial difference many Realtors choose to ignore.
Fastest Loading Time (Mobile & Desktop): Tracy Campion
While there were some stylistic choices on Tracy Campion’s website we would have made differently, her site was the fastest loading website by far, scoring an almost perfect 91 out of 100 on Google’s PageSpeed Insights tool on desktop, and a solid 65 on mobile.
Why This Matters
After Google’s Page Experience Algorithm Update rolled out in August 2021, loading times on desktop and especially mobile have become crucial ranking factors for Google. You can learn more about this update and how important it is for your website here: Understanding page experience in Google Search results
Bonus: Create Your Own (Affordable) Beautifully Designed Real Estate Agent Website
A homepage focused on recruiting new agents
A homepage focused on generating buyer and seller leads
Here’s the truth: Competition for leads online will only get fiercer in 2023. That means you need a great-looking real estate website if you want to have the slightest chance of dominating your farm area this year.
Luckily, you don’t need to spend a ton of money to get one. AgentFire starts you off with gorgeous designs and lets you build a customized tech stack so you never pay for features you don’t need. When you’re ready to upgrade, you can pick and choose only the features you need to scale your business—home valuation landing pages, a blog, logo design, click maps, and more.
Sure, there are lots of other web designers to choose from, but with more than 500 verified 5-star reviews and an average rating of 4.9 on Facebook and Google, it seems most Realtors who choose AgentFire never look back.
Real Trends + Our Rankings (From Highest to Lowest Sales Volume)
1. Ben Caballero: 4.1 (out of 5)
Ben Cabellero’s homeusa.com website is clean, attractive, and gets the job done. Since this site is likely targeting developers just as much as it’s targeting homebuyers, it does feel a bit more corporate than other brokerage sites. Slow loading times on both mobile and desktop brought the overall score down.
Our Ranking of Ben Cabellero’s Website
Website: HomeUSA
Layout and design: 4.4 (out of 5)
CMS: WordPress
IDX provider: QuickFinder
Loading time desktop: 62 (out of 100)
Loading time mobile: 35 (out of 100)
Domain Authority: 39 (out of 100)
Real Tactics Pro Score: 4.1 (out of 5)
2. Christian Angle: 4.4 (out of 5)
Since he’s a luxury broker, Christian Angle’s website was a little more polished and attractive than homeusa.com. It also loaded faster and had search features more prominently displayed on the home page. The “call us” and “inquire” buttons at the bottom of the mobile view were a nice touch.
Our Ranking of Christian Angle’s Website
Website: Christian Angle Real Estate
Layout and design: 4.5 (out of 5)
CMS: WordPress
IDX provider: IDX Broker
Loading time desktop: 57 (out of 100)
Loading time mobile: 20 (out of 100)
Domain Authority: 28 (out of 100)
Real Tactics Pro Score: 4.4 (out of 5)
3. Chris Cortazzo: 4.7 (out of 5)
See full review above.
Our Ranking of Chris Cortazzo’s Website
Website: CHRIS CORTAZZO
Layout and design: 4.9 (out of 5)
CMS: Custom
IDX provider: Listquicker
Loading time desktop: 93 (out of 100)
Loading time mobile: 55 (out of 100)
Domain Authority: 49 (out of 100)
Real Tactics Pro Score: 4.7 (out of 5)
4. Ralph Harvey: 4.3 (out of 5)
Ralph Harvey’s website is dedicated entirely to getting listings, so it doesn’t have any of the usual bells and whistles that other agent’s sites have. It won’t win any design awards, but it gets the job done well enough to propel Harvey into the fourth spot for agents by volume.
Our Ranking of Ralph Harvey’s Website
Website: Listwithfreedom.com
Layout and design: 4.4 (out of 5)
CMS: WordPress
IDX provider: IDX Broker
Loading time desktop: 73 (out of 100)
Loading time mobile: 17 (out of 100)
Domain Authority: 29 (out of 100)
Real Tactics Pro Score: 4.3 (out of 5)
5. Andrew Ernemann: 4.6 (out of 5)
Unlike many of the real estate agent websites of the Real Trends Top 25, Aspen luxury broker Andrew Ernemann’s website also loaded fast on desktop. The mobile loading time could improve, but it was still better than most other sites on the list.
Our Ranking of Andrew Ernemann’s Website
Website: Aspenreimagined.com
Layout and design: 4.5 (out of 5)
CMS: WordPress
IDX provider: IDX Broker
Loading time desktop: 73 (out of 100)
Loading time mobile: 17 (out of 100)
Domain Authority: 29 (out of 100)
Real Tactics Pro Score: 4.3 (out of 5)
6. Dora Puig: 4.6 (out of 5)
If we had a most improved category, Dora Puig’s new site would get the gold medal. Her site from last year was, how to put this… not great. We ended up scoring it a 3.5, the lowest score we’ve ever given on this list. Her new website is light years better, though. Her personal brand really shines through here—with her pink brand color featured prominently on the site. It’s not perfect, but in another galaxy of quality compared to her old site.
Did our review inspire this redesign? We’ll never know. But we’re thrilled that the internet has one more stylish website.
Our Ranking of Dora Puig’s Website
Website: Dorapuig.com
Layout and design: 4.5 (out of 5)
CMS: WordPress
Loading time desktop: 72 (out of 100)
Loading time mobile: 45 (out of 100)
Domain Authority: 26 (out of 100)
Real Tactics Pro Score: 4.6 (out of 5)
7. Deborah Kern: 4.5 (out of 5)
Surprisingly, or maybe not surprisingly considering the price point she works in, Manhattan agent Deborah Kern doesn’t have her own website. Instead we reviewed her profile page on Corcoran’s website. The layout is minimal, tasteful, and has ample white space, which makes it much easier to read and scan. It’s not exactly groundbreaking graphic design, but it gets the job done on the cheap and fits Corcoran’s brand well.
Our Ranking of Deborah Kern’s Website
Website: Corcoran
Layout and design: 4.5 (out of 5)
CMS: WordPress
IDX provider: Custom
Loading time desktop: 65 (out of 100)
Loading time mobile: 53 (out of 100)
Domain Authority: 67 (out of 100)
Real Tactics Pro Score: 4.5 (out of 5)
8. Suzanne Frisbie: 4.7 (out of 5)
Susan Frisbie’s site was also nice—if a little bit generic. That said, there were some more creative layout choices and slightly more up-to-date branding, which we liked. The site also loaded very fast on both desktop and mobile, which is crucial for ranking on Google.
Our Ranking of Susan Frisbie’s Website
Website: FRISBIE
Layout and design: 4.6 (out of 5)
CMS: WordPress
Loading time desktop: 61 (out of 100)
Loading time mobile: 65 (out of 100)
Domain Authority: 20 (out of 100)
Real Tactics Pro Score: 4.7 (out of 5)
9. Tracy Campion: 4.7 (out of 5)
While we love the vintage elements of Tracy’s branding that made their way into her website’s design, it did feel slightly cluttered and not quite as put together as some of the other sites on the list. For example, the logo is a little bit blurry, and the mobile layout seemed to compress the logo horizontally on our Android test device. That said, the site loads very fast on desktop.
Our Ranking of Tracy Campion’s Website
Website: Campion and Company
Layout and design: 4.6 (out of 5)
CMS: Custom
Loading time desktop: 96 (out of 100)
Loading time mobile: 46 (out of 100)
Domain Authority: 27 (out of 100)
Real Tactics Pro Score: 4.7 (out of 5)
10. Jonathan Minerick: 4.5 (out of 5)
It’s hard to even imagine stuffing more early aughts web design clichés into one website. Cheesy stock photos, awkward layout, too many fonts … pretty much everything a mediocre web designer with a goatee would have sent you in 2003. But, this site, yes, this site, somehow managed to help get Jonathan Minerick almost half a billion dollars in volume last year. In San Diego. More proof that, if you have the right skills and track record, your website can look like this and still print money.
Our Ranking of Jonathan Minerick’s Website
Website: Homecoin
Layout and design: 3.9 (out of 5)
CMS: Custom
Loading time desktop: 83 (out of 100)
Loading time mobile: 59 (out of 100)
Domain Authority: 28 (out of 100)
Real Tactics Pro Score: 4.5 (out of 5)
11. The Agency: 4.5 (out of 5)
Since Santiago Arana doesn’t have his own website, we ranked The Agency’s site instead. We were thrilled to see The Agency give their tired-looking website a refresh this year. Most of the cheesy design elements are gone, and in their place is a sleek, attractive site that actually lives up to their status in Los Angeles real estate.
Our Ranking of Santiago Arana’s Website
Website: THEAGENCY
Layout and design: 4.6 (out of 5)
CMS: Custom
Loading time desktop: 48 (out of 100)
Loading time mobile: 35 (out of 100)
Domain Authority: 63 (out of 100)
Real Tactics Pro Score: 4.5 (out of 5)
12. David Roberts: 4.6 (out of 5)
David Roberts’ website is another excellent example of the power of flaunting a personal brand. Instead of the usual images of mansions and beaches, David Chose a picture of himself grinning from ear to ear in a vintage Corvette. There are two simple reasons why this is a clever idea. First, rich people love vintage cars too, and they are more likely to hire someone who they share a passion with. Second, it shows off David’s personality in a way that a standard real estate headshot can never do.
Our Ranking of David Roberts’ Website
Website: Royal Palm
Layout and design: 4.5 (out of 5)
CMS: WordPress
Loading time desktop: 58 (out of 100)
Loading time mobile: 41 (out of 100)
Domain Authority: 35 (out of 100)
Real Tactics Pro Score: 4.6 (out of 5)
13. Dana Koch: 4.6 (out of 5)
Dana Koch is a new breed (or old breed?) of agent who does not have a website. Instead, we decided to grade Corcoran’s website. As you might expect from a luxury brokerage that cut its teeth in 1980s Manhattan, it’s pretty nice. Surprisingly though, Corcoran’s site was slow to load on both desktop and mobile.
Our Ranking of Corcoran’s Website
Website: corcoran
Layout and design: 4.7 (out of 5)
CMS: Next.js/WordPress
Loading time desktop: 59 (out of 100)
Loading time mobile: 19 (out of 100)
Domain Authority: 67 (out of 100)
Real Tactics Pro Score: 4.6 (out of 5)
14. Beau Blankenship: 4.7 (out of 5)
Former NFL player Beau Blankenship’s website is also clean and minimal, but somehow the parts don’t gel together as a whole. His logo is a little bit pixelated, the team’s headshots are over Photoshopped and even a bit blurry, and the images are all a little too big. It also had the slowest loading time on mobile, which brought the score down further.
Our Ranking of Beau Blankenship’s Website
Website: Blankenship Group
Layout and design: 4.3 (out of 5)
CMS: Luxury Presence
IDX provider: Luxury Presence
Loading time desktop: 79 (out of 100)
Loading time mobile: 15 (out of 100)
Domain Authority: 14 (out of 100)
Real Tactics Pro Score: 4.0 (out of 5)
15. Steven Koleno: 4.2 (out of 5)
While it’s always refreshing to see creative design choices, we thought Steve Koleno’s site was a perfect example of trying just a bit too hard to be different. The layout is clean and easy to navigate, but the small video in the lower left corner feels too forced and salesly. It also obscures the navigation on mobile, which hurts usability. We totally get why he did it; we just wish it was done more skillfully.
Our Ranking of Steven Koleno’s Website
Website: The Koleno Group
Layout and design: 4.3 (out of 5)
CMS: Luxury Presence
IDX provider: Luxury Presence
Loading time desktop: 60 (out of 100)
Loading time mobile: 14 (out of 100)
Domain Authority: 11 (out of 100)
Real Tactics Pro Score: 4.2 (out of 5)
16. Gary Pohrer: 4.6 (out of 5)
We have to admit to being a little shocked when we first saw Gary Pohrer’s website. No videos, no images of gorgeous beaches or eight figure mansions, just “The Pohrer Report” in a bold serif font. Then we started to realize that it was a clever power move. Gary’s value as an agent is not about branding, but deep market analysis. This is the Warren Buffett of real estate websites.
Our Ranking of Gary Pohrer’s Website
Website: Gary Pohrer
Layout and design: 4.3 (out of 5)
CMS: Squarespace
IDX provider: N/A
Loading time desktop: 60 (out of 100)
Loading time mobile: 14 (out of 100)
Domain Authority: 3 (out of 100)
Real Tactics Pro Score: 4.2 (out of 5)
17. Ginger Glass: 4.6 (out of 5)
Ginger Glass’ website was also nice, but we found the font choices for the site a bit questionable. Personal preference! For example, we don’t think this particular font was meant to be used in all caps and it shows. It’s a bit difficult to read. The site did load fairly quickly on desktop but was a bit slower on mobile.
Our Ranking of Ginger Glass’ Website
Website: Ginger Glass
Layout and design: 4.5 (out of 5)
CMS: WordPress
Loading time desktop: 60 (out of 100)
Loading time mobile: 21 (out of 100)
Domain Authority: 18 (out of 100)
Real Tactics Pro Score: 4.6 (out of 5)
18. Jean Merkelbach: 4.3 (out of 5)
The layout of Jean Merkelbach’s website was a little too cramped to score well. For example, the logo in the upper left corner is almost touching the red line that separates it from the rest of the site. We loved the way the images turned from black and white to color when you hover your mouse over them, but overall we thought this was a functional but clumsy layout.
Our Ranking of Jean Merkelbach’s Website
Website: Engel & Volkers
Layout and design: 4.2 (out of 5)
CMS: WordPress
IDX provider: Custom
Loading time desktop: 72 (out of 100)
Loading time mobile: 39 (out of 100)
Domain Authority: 63 (out of 100)
Real Tactics Pro Score: 4.3 (out of 5)
19. George Kypreos: 4.1 (out of 5)
We thought George Kypreos’ site was nice, but the layout and design choices felt a little bit dated. There are too many different fonts and font weights being used on the page, which makes it difficult to read. Your eye doesn’t know where to look. The UX elements—the buttons and icons used to navigate the site and the loading animation—also felt a little dated.
Our Ranking of George Kypreos’ Website
Website: GK Properties
Layout and design: 4.2 (out of 5)
CMS: WordPress
IDX provider: Diverse Solutions
Loading time desktop: 9 (out of 100)
Loading time mobile: 52 (out of 100)
Domain Authority: 12 (out of 100)
Real Tactics Pro Score: 4.1 (out of 5)
20. Tim Allen: 5.0 (out of 5)
Tim Allen’s site, our pick for the best layout and design for the second year in a row, is an excellent example of just how big a difference choosing the right font can make for a website. The drone videos on the slider are lovely too, but pretty much all the websites on our list had beautiful imagery. It’s not easy, but taking the time to work with your designer to choose the right font is crucial for a great website.
Our Ranking of Tim Allen’s Website
Website: Tim Allen Team
Layout and design: 4.9 (out of 5)
CMS: Custom
Loading time desktop: 92 (out of 100)
Loading time mobile: 44 (out of 100)
Domain Authority: 32 (out of 100)
Real Tactics Pro Score: 5.0 (out of 5)
21. Michael G Lawler: 4.8 (out of 5)
Michael G Lawler’s website is a perfect example of blending bold and creative design choices with an elegant layout and thoughtful UX design. From the Hollywood-quality videos of jaw-dropping sunsets and beaches to the truly unique font choices, this site is the platonic ideal of what a real estate website should be. Loading times on desktop and mobile are an issue here, but one that can be fixed easily.
Our Ranking of Micheal G Lawler’s Website
Website: Micheal G. Lawler
Layout and design: 4.9 (out of 5)
CMS: Luxury Presence
IDX provider: Luxury Presence
Loading time desktop: 97 (out of 100)
Loading time mobile: 53 (out of 100)
Domain Authority: 17 (out of 100)
Real Tactics Pro Score: 4.8 (out of 5)
22. Dennis Chernov: 4.6 (out of 5)
The layout and design choices on Dennis Chernov’s site seem to fit the Agency’s brand well. However we thought that the animated rollovers in the featured properties section, the overuse of gradients, and the lack of a grid layout distracted a bit from the focus of a team site, which should be the properties and agents. Working with primary red as a brand color is challenging though, so we get why they made some of these choices.
Our Ranking of Dennis Chernov’s Website
Website: Chernov Team
Layout and design: 4.5 (out of 5)
CMS: WordPress
IDX provider: Custom: Agent Image
Loading time desktop: 90 (out of 100)
Loading time mobile: 45 (out of 100)
Domain Authority: 26 (out of 100)
Real Tactics Pro Score: 4.6 (out of 5)
23. Tracy McLaughlin: 4.7 (out of 5)
We really loved how Tracy McLaughin chose to include videos of her panel discussion at Inman along with the typical images of lush properties every other agent on the list uses. After all, buyers who visit this site already know how beautiful mansions are. They are trying to decide who they want to spend time with to buy one. This strategy puts her personal brand front and center.
Our Ranking of Tracy McLaughlin’s Website
Website: Tracy McLaughlin
Layout and design: 4.9 (out of 5)
CMS: Custom
IDX provider: Custom
Loading time desktop: 90 (out of 100)
Loading time mobile: 90 (out of 100)
Domain Authority: 29 (out of 100)
Real Tactics Pro Score: 4.7 (out of 5)
24. Laura Barry: 4.7 (out of 5)
Laura Barry’s website is highly functional, but could use a refresh. The top navigation bar is in an awkward position on the page, and the black and green color scheme feels very dated. It’s also missing a property grid and other layout elements that most of the other sites we reviewed have. Her logo has a certain 1990s Vogue magazine glamor about it, which we loved. We just wish the rest of the site matched the quality of the logo.
Our Ranking of Laura Barry’s Website
Website: Laura Barry
Layout and design: 4.4 (out of 5)
CMS: WordPress
IDX provider: Custom: 1 Park Place
Loading time desktop: 72 (out of 100)
Loading time mobile: 28 (out of 100)
Domain Authority: 22 (out of 100)
Real Tactics Pro Score: 4.7 (out of 5)
25. Darlene Streit: 4.7 (out of 5)
We loved how Darlene Street used professionally shot video of her walking down the street in her farm area and working with what appears to be a client. Like Tracy McLaughlin, she put her personal brand front and center—giving it equal weight to the videos of mansions and beaches so many other agents use. The videos are also endearing. She’s not crossing her arms and staring like other agents. She is smiling and giving her site visitors a glimpse of what it might actually be like to meet her.
Our Ranking of Darlene Streit’s Website
Website: Darlene Streit
Layout and design: 4.9 (out of 5)
CMS: Luxury Presence
IDX provider: Luxury Presence
Loading time desktop: 66 (out of 100)
Loading time mobile: 49 (out of 100)
Domain Authority: 17 (out of 100)
Real Tactics Pro Score: 4.8 (out of 5)
The Best Tools & Resources to Build or Improve Your Real Estate Website in 2023
Are you inspired yet? Ready to build your own real estate agent website? Well, you’ve come to the right place. We put together this handy list of real estate agent website resources to make your life easier.
DIY Real Estate Website Builders
Cost: $50-$499 per month
Website builders save you the trouble of building your site from scratch or even from a WordPress template. Using a website builder, you can get a gorgeous website for a fraction of the cost of a custom-designed website.
Custom Real Estate Agent Website Designers
Cost: $2,000+
Luxury Presence focuses on high-end real estate websites and has designed sites for top agents like Jade Mills and Dawn McKenna. Get $500 off by clicking the button below.
Example websites: Jade Mills, Dawn McKenna
Cost: $5,000+
If you have some money to spend, then hiring a custom real estate agent website designer might have a good return on investment (ROI) for you. Here are a few recommended design agencies that Real Trends agents use:
Agent Image designed websites for several high-producing agents and teams including The Jills Zeder Group and the Sue Adler Team. They have been around for years and have an excellent reputation. Click the button below for 20% off.
Example websites: Sue Adler Team, Jills Zeder Group
Real Estate Webmasters designed websites for Real Trends brokerages like Daniel Gale. Like Agent Image, they’ve been around for years and have an excellent reputation.
Example websites: Daniel Gale Sotheby’s, The Agency
Union Street Media designed websites for top agents like Tracey Campion and Tate and Foss.
Example websites: Tate & Foss Sotheby’s, Campion & Company
Optimizing Your Website for Lead Capture
Of course, having a pretty site won’t help much if you can’t convert visitors into leads. Our guide to optimizing your website for lead capture is a good place to start learning how to get more clients from your web presence:
7 Web Design Tricks for Realtors to Get More Leads
Graphic Design Tools
Cost: Free-$19.99 per month
If you want a professional-looking website, you’re also going to want to use professional graphic design tools. Here are our picks:
Adobe Photoshop is the industry standard for graphics creation and editing photographs. There is a bit of a learning curve, but in our opinion, it is worth the effort. You can get a subscription to Photoshop and Lightroom, Adobe’s image editing software, for $19.99 per month.
Canva is a simplified version of Photoshop that includes thousands of templates for creating graphics for your website. A basic subscription to Canva is free, but Canva Pro is $10 per month.
VistaCreate is a new Canva competitor with a lot to offer busy agents. When giant companies compete, consumers win. Expect to see the quality of templates on each platform improve over the next few years. A basic subscription to VistaCreate is free, but a pro subscription is $10 per month.
Real Estate Graphic Design: The Ultimate Guide (DIY Tools & Tips)
Image Resources
Cost: Free!
Next, you’re going to need high-quality stock images and lots of them.
We recommend Unsplash, which is 100% free and has beautiful, high-quality images to download. In fact, Unsplash is one of our go-to resources for free stock images. The quality of images is usually much better than other stock photography sites.
Real Estate SEO Guide
Getting your website to rank on Google isn’t easy, but there are simple strategies you can use to eventually rank for keywords that will get you leads. To learn more, check out our guide to real estate search engine optimization (SEO) below.
Real Estate SEO: The Ultimate Guide (9 Steps to Better Ranking)
WordPress Tutorial
If you’re looking for a good do-it-yourself tutorial on building your own real estate agent website with WordPress, check out our in-depth, step-by-step guide below.
How to Build an IDX Real Estate Website in an Afternoon
Single Property Websites
Cost: $24-$99 per month
Single property websites seem to have had their day in the sun already, but they still have some uses for unique properties and luxury estates. They are also a great way to easily impress homeowners. You can build one using WordPress themes or dedicated single property website builders. Check out our guide below to learn more.
The 6 Best Single Property Websites for 2024 (+ Design Tips)
Methodology: How We Ranked the Best Real Estate Agent Websites
Using a mixture of objective measurements (such as domain authority and Google PageSpeed Insights) combined with subjective measurements (our assessment of design and layout), we came up with Real Tactics Pro Score, our method of ranking real estate websites.
Here is a quick breakdown of what our measurements mean and why you should pay attention to them when building your website:
Layout & Design Score (0-5)
This is our subjective scoring on a scale of 0 through 5 of the quality of the layout and design of each website. The quality of your layout and design can make or break your website.
CMS
Which content management system is the website using? A CMS is a website editor, like WordPress or Placester, that allows agents to create and edit websites without learning any code.
[Learn more: What Is a CMS Content Management System?]
Desktop Page Speed (0-100)
While mobile is slowly becoming the most popular platform for viewing websites, National Association of Realtors (NAR) statistics show that 75% of baby boomers still visit real estate websites on desktop. We used Google PageSpeed Insights to measure desktop page speed for each website.
[Learn more: About PageSpeed Insights]
Mobile Page Speed (0-100)
How fast your website loads on mobile devices is a crucial factor in ranking on Google and ensuring site visitors don’t abandon your site for a faster one, like Zillow. We used Google PageSpeed Insights to measure how fast each home page loaded on an Android phone.
[Learn more: About PageSpeed Insights]
Domain Authority (0-100)
Over to You
What do you think are the best real estate agent websites? Let us know in the comments.
